Cricket legend Sachin Tendulkar has emerged as the highest sports activities celeb adopted by Virat Kohli and M.S Dhoni within the Model Endorser Report 2022 ready by Hansa Analysis, claimed to be the biggest Indian client insights supplier.
Model Endorser is a complete report of intensive analysis carried out throughout 36 Indian cities.
As per the syndicated examine, Sachin Tendulkar is essentially the most recognised celeb within the sports activities class with a recognition rating of 84%. He’s perceived to be in style, likable, international persona, assured, aspirational, match, reliable, and relatable together with an enormous fan following together with a social media followers base. These elements make him a compelling model ambassador for a variety of merchandise, the organisation stated in a launch on Monday.
Commenting on the importance of the report, Ashish Karnad, Govt Vice President, Hansa Analysis stated, “Our examine Model Endorser is a holistic and complete evaluation of the worth that an endorser brings to a model. The examine aids entrepreneurs to take knowledgeable choices and enhance the general return of funding (ROI) in celeb engagement.”
He additional added, “Sachin Tendulkar is perceived as a humble star identified for sincerity, loyalty and self-discipline. The manufacturers acknowledge these traits and acknowledge that the viewers will select a product endorsed by an sincere celeb. This stands as a key cause for Sachin Tendulkar to stay as essentially the most most popular celeb underneath sports activities class for endorsements.”
Based on the Model Endorser report, Sachin Tendulkar has surpassed a few of the in style sports activities celebrities together with Rohit Sharma, Hardik Pandya, Ravindra Jadeja, KL Rahul, and so on. One other fascinating discovering reveals that Sania Mirza is the one feminine sportsperson to be ranked within the high 10 listing underneath the sports activities class.
The celebrities are ranked as per the Model Endorser (BE) Rating outcomes. They’re tracked on numerous metrics like likability, social media affect, notion, advertising and marketing potential, recognition, and so on. which make up their ultimate BE Rating.
As per the examine, Bollywood legend Amitabh Bachchan topped the general listing as essentially the most recognised celeb within the nation with a really excessive All India Rank.
Hansa Analysis’s Model Endorser Report lined greater than 550 celebrities throughout domains within the nation. For this examine, the analysis was carried out amongst 5100 respondents throughout 36 cities within the nation, the discharge stated.
(Solely the headline and film of this report could have been reworked by the Enterprise Customary employees; the remainder of the content material is auto-generated from a syndicated feed.)