Sky Sports activities will stay the house of ICC (Worldwide Cricket Council) cricket till 2031 after Sky prolonged its partnership, persevering with to point out the most important occasions in worldwide cricket for years to come back.
The brand new long-term deal, beginning in 2024, means Sky and NOW retain the ICC Broadcast and Digital rights to point out all males’s and girls’s occasions on the pinnacle of the game, together with the ICC Cricket World Cups and ICC T20 World Cups via to the tip of 2031.
In the course of the course of the partnership, there might be each a serious worldwide males’s and girls’s occasion yearly in addition to a World Take a look at Championship Closing each two years.
Following Sky’s new settlement with the ECB introduced final 12 months till the tip of 2028, the brand new deal, licensed instantly between the broadcaster and the ICC for the primary time, reaffirms Sky because the long-term dwelling of cricket within the UK and Eire, broadcasting 28 worldwide occasions between 2024 and 2031 throughout males’s, ladies’s and U19 cricket.
This additionally contains a minimum of three confirmed occasions on UK soil: the ICC World Take a look at Championship Closing 2025, the ICC Girls’s T20 World Cup 2026 and the ICC Males’s T20 World Cup 2030.
ICC chief govt, Geoff Allardice stated: “We’re delighted to accomplice with Sky Sports activities till 2031 as the house of ICC cricket within the UK and Eire.
“For the primary time, the partnership might be a direct relationship with Sky Sports activities which provides us some thrilling alternatives for modern collaborations.
“I’m assured this partnership can help our long-term ambition to draw extra gamers and extra followers to the sport.”
Jonathan Licht, managing director, Sky Sports activities, stated: “With extra individuals watching cricket on the highest stage after England males’s and girls’s successes in 2017, 2019 and 2022, our award-winning protection strives to present cricket followers the whole expertise, with all of the motion each on and off the pitch.
“This new direct partnership with the ICC signifies that Sky Sports activities viewers within the UK & Eire can proceed to take pleasure in each ball, run, wicket and catch from each worldwide event for a few years to come back, and we’re all massively excited to see what’s in retailer.”
The brand new settlement comes as ICC occasions have loved report viewing within the UK in recent times. The ICC Males’s Cricket World Cup 2019 recorded the best common viewers for a cricket event within the UK so far and drew the best ever UK TV peak for cricket of 8.8m viewers as Sky shared the rights to the ultimate with Channel 4.
In the meantime, England’s victory over Pakistan within the ICC Males’s T20 World Cup remaining final 12 months in Australia was the highest-viewed T20 match ever within the UK ever following an identical partnership with the terrestrial broadcaster.
The brand new deal additionally additional strengthens Sky’s reside cricket rights schedule, with competitions together with ICC Males’s T20 World Cup, ICC Males’s World Cup, ICC Girls’s World Cup, ICC World Take a look at Championship, ICC Males’s U19 ODI World Cup and ICC Girls’s U19 T20 World Cup all set to stay on Sky Sports activities till a minimum of 2031.
2023 is a large 12 months for cricket on Sky Sports activities, together with the ICC Girls’s T20 World Cup, ICC Males’s Cricket World Cup, 5 males’s Ashes Checks and the multi-format ladies’s Ashes together with a five-day Take a look at match, England’s males internet hosting South Africa, Eire and New Zealand, England Girls versus Sri Lanka, The Hundred, The Blast and extra.