Sony Music Entertainment (Japan) Exhibits at AWE USA 2023

– Introducing “Challenge PV” to move varied bodily objects to digital worlds and create new types of leisure on the world’s main XR convention –

TOKYO, Could 26, 2023 /PRNewswire/ — Sony Music Leisure (Japan) Inc (“Sony Music” or “the Firm”) will exhibit at AWE USA 2023 (“AWE”), the world’s main XR convention, from Could 31 to June 2 in Santa Clara, CA for the primary time, and can unveil its new venture known as “Challenge PV.” Below the theme “From Bodily to Digital,” Sony Music goals to create new worth and novel types of leisure by transporting varied bodily objects into the digital world.

Within the Sony Music sales space at AWE (sales space #938), an idea demo of remodeling bodily objects into digital knowledge by way of a 3D scan, displaying the 3D objects in a metaverse, and interesting in conversations with different metaverse customers, might be delivered to the collaborating XR professionals for the primary time. Moreover, a product demo of “WIDAR,” a 3D photogrammetry app revealed by WOGO, inc, might be showcased on the Sony Music sales space for instance of mobile-based 3D scan options.

Taking this chance, Challenge PV will additional speed up its efforts to hunt the potential for collaboration with professionals, corporations and organizations who possess leisure IP, on-line platforms or varied applied sciences that may be utilized to the idea of “From Digital to Bodily.”

Overview of the exhibit at AWE USA 2023


From Wednesday, Could 31 to Friday, June 2, 2023


Santa Clara Conference Middle, Santa Clara, CA

Sales space:   

Sony Music Leisure (Japan) PV Challenge at #938

About Sony Music Leisure (Japan) Inc: Sony Music Leisure (Japan), or SMEJ, is a completely owned subsidiary of Sony Group Company and holds all shares and serves as headquarters for the administration and administration of all Sony Music Group (Japan) subsidiaries.

Operations embody advertising and tie-ins, discovering and growing artists, varied entertainers, and creators, constructing our companies overseas, in addition to creating new alternatives within the leisure enterprise for digital content material, dwell leisure, music streaming, and sports activities leisure.

About AWE: AWE is an always-on group for the AR & VR (collectively XR) business that gives a sequence of main in-person conferences and exhibitions, in addition to year-round on-line occasions and meetups in 25+ cities on awe.dwell, high-quality academic courses and workshops, and assets enabling XR professionals throughout the globe to be taught, join and develop. With the XR market nicely on its strategy to being price a trillion {dollars} by 2030, AWE goals to focus the business’s consideration in the direction of the corporate’s personal mission of serving to advance Augmented Actuality and Digital Actuality expertise with a purpose to additional human progress, guided by its core values of collaboration, openness, range and inclusion. For extra info, go to

SOURCE Sony Music Leisure Japan

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